Course curriculum
ABOUT THE PROGRAM
"Business management and marketing" program gives the students
necessary knowledge in the area of:
- Business management
- Marketing, sales and advertising.
- Finance, investments management, financial markets;
Students will gain knowledge about:
- the connection between marketing and financial results
- the strong relationship between the processes of creation, communication and adding value
KEY COMPETENCIES
Graduates will possess:
- skills for financial low management in any organization;
- understanding of consumer psychology and consumer behaviour;
- knowledge of the way to present a product;
- skills for the realization of successful sales.
- skills for relating marketing initiatives to financial results
- skills for drawing up and managing a budget
- knowledge of the business etiquette and the importance of presentation skills for business success
- skills for developing marketing strategies following marketing plans
REALIZATION EMPLOYMENT OPPORTUNITIES
Graduates could work:
- at big advertising and marketing companies as experts and managers;
- as specialists at the area of financial management of different organizations within their own business.
- as financial and marketing managers, analysts and experts
- marketing and financial consultants
- within their own business
HOW TO APPLY
All necessary documents for your enrollment are:
1. Diploma for secondary education and application with grades - with legalized translation, notarization, and apostille (depending on the country that issued the documents)
2. Diploma for higher education and application with grades - with legalized translation, notarization, and apostille (depending on the country that issued the documents)
3. Copy of passport
4. 4 passport-size photos
5. Completed online application form - Candidate student documents in English - Master
6. Completed application for recognition of an academic transcript by NACID - https://forms.gle/
*Information about tuition fee for citizens of countries, which are not members of the EU and EEA, please contact us: info@vuzf.bg